NewTack Strategies promotes brands.

NewTack Strategies is a brand management and marketing consulting agency specializing in product
licensing. The agency provides a range of services to assist artists and owners of creative intellectual
property grow their revenue through proprietary programs that connect their brands with licensees,
retailers, distributors, and consumers.

What is Licensing?

Simply put, Licensing is a ‘Value Add’ marketing and brand extension tool. It is putting your name or brand or artwork on another company’s products. Or, putting someone else’s name or brand on your product.
Licensing does not change the core business, but improves the bottom line.