Is Licensing Right for My Property?
Does your brand or intellectual property have what it takes to expand into new categories or markets? If so, you could be a LICENSOR. While there is no exact formula for licensing your product or idea (your "property"), if you can answer "yes" to most of the questions below, your chances of success are considerably increased.
Is Licensing Right for My Company?
If your company is looking to bolster its product lines with new trademarked properties, you are a LICENSEE. If you can answer "yes" to most of the questions below, NewTack Strategies is available to help your company build a portfolio of brand licenses and popular (or up-and-coming) trademarks to leverage into new retail products.